Thursday, January 29, 2009

ANNOUNCING THE 2009 CERTIFIED PRE-OWNED AWARDS



For the fifth consecutive year, Volkswagen Certified Pre-Loved has earned IntelliChoice’s “Best Non-Luxury Certified Pre-Owned Program” title. Intellichoice.com has been ranking certified pre-owned programs for 10 years and is a leading provider of automotive cost and value analysis.
Analyzing 32 certified pre-owned programs to determine the 2009 winners, Intellichoice.com bases its awards on a set of criteria identified by consumers as having the most value. Some of those factors include warranties, title verification, certification inspection process, roadside assistance, special financing, return exchange policies, program/dealer compliance and brand value.
“We are pleased to be recognized by a leading third-party resource like IntelliChoice for five years running,” says Robert Martin, VW CPL Manager. “This is evidence that we are heading down the right path and encouragement to continue our focus on continually improving the VW CPL program.”
Tell your current and potential customers about this significant recognition when presenting the benefits of VW CPL. It gives them an independent assessment of our quality program and another reason to consider purchasing a VW CPL vehicle.



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